Legal Content Writing for Personal Injury Law Firm

Our Professional Personal Injury Law Content Writing Services Help Firms Get More Inquiries from Potential Clients

Personal injury is among the most competitive areas of the law. There are lots of personal injury law firms, and many of these firms invest heavily in attracting new clients online. But, there are still opportunities available, and working with professional personal injury law content writers and organic SEO specialists can give you the opportunity to stand out from the crowd.

Legal content writing is our bread and butter. Our CEO and Lead Writer is a non-practicing lawyer who has more than a decade of experience in legal content writing for personal injury law firms (among others), and our SEO Director’s background is in legal marketing as well. As a result, we understand the challenges personal injury law firms face when it comes to claiming a market share online.

We also understand what it takes to overcome these challenges.

We have written and optimized lots of website content for personal injury law firms. We have also read lots of content published by our clients’ competitors. We know what works—and what doesn’t—and we know how vitally important it is for firms to rely on a professional personal injury content writer. Not only doesn’t poorly written content rank well, but it also doesn’t inspire the confidence that prospective clients need to pick up the phone.

We Provide Professional Organic SEO and Legal Content Writing for Personal Injury Law Firms

A significant portion of our experience involves providing professional organic SEO and legal content writing services for personal injury law firms. We have written website content for personal injury law firms across the country, and we have written pages and articles on just about every conceivable topic within the personal injury law field. As a result, if you are looking for a personal injury content writer, you’ve come to the right place, and we can use our experience to get to work improving your firm’s online presence immediately.

We write website content for personal injury law firms ranging from solo practices to firms with dozens of office locations in multiple states. As a result of our experience, we are familiar with the unique aspects of most states’ personal injury laws—and we know when to look for state-specific rules, deadlines, and requirements. We have written thousands of pages and articles covering practice areas including:

  • Aviation Accidents
  • Bicycle Accidents
  • Birth Injuries
  • Boating Accidents
  • Bus Accidents
  • Car Accidents
  • Child Injuries
  • Cruise Ship Accidents
  • Construction Accidents
  • Dangerous Drugs and Medical Devices
  • Dog Bites
  • Mass Torts and Class Action Litigation
  • Medical Malpractice
  • Motorcycle Accidents
  • Nursing Home Neglect and Abuse
  • Pedestrian Accidents
  • Premises Liability Claims
  • Products Liability Claims
  • Railroad Accidents
  • Sports-Related Accidents
  • Truck Accidents
  • Vehicle Defects (Including Airbag Defects)

Each of these practice areas offers numerous opportunities for informing prospective clients and gaining exposure through organic SEO. Monthly content is essential for improving and maintaining personal injury law firms’ rankings—and, in addition to doing content buildouts for personal injury law firms, we offer custom-tailored monthly content plans as well. We research topics to cover on our clients’ blogs each month based on what is ranking well, and we tailor our clients’ article topics to their targeted keywords. Some examples of the types of articles we frequently write for personal injury law firms include:

  • What to do (and what not to do) after an accident
  • Statutes of limitations and other timing-related considerations for personal injury claims
  • Potential defendants in different types of personal injury claims
  • Potential damages in personal injury claims
  • How to know if you have a personal injury claim
  • The effect of contributory fault or comparative negligence on victims’ rights
  • Parents’ rights in cases involving birth injuries and childhood injuries

Again, these are just examples. As a personal injury law content writer, our CEO and Lead Writer has written articles for personal injury law firms for years without running out of topics. Of course, we custom-tailor our clients’ topics to their geographic locations and the other unique aspects of their practices, and we write every article completely from scratch to avoid duplication. With the amount of content writing for personal injury law firms we do, we put a lot of thought and effort into ensuring that each page and article is unique, and we do not provide organic SEO services to multiple firms that are competing for the same keywords.

Do You Need Professional Personal Injury Law Content Writing?

Does your firm need professional personal injury law content writing? Engaging a digital marketing agency is an investment, so it is important to make an informed decision. To decide whether your firm needs to engage a professional content writer and organic SEO specialist, we encourage you to consider the following questions:

  • Is your firm ranking in the top search results for your primary keywords?
  • Do you know what types of keywords prospective clients in your geographic area use when searching for legal advice or representation?
  • Does your firm’s current website content thoroughly convey what you do and create the right impression regarding your professionalism and capabilities?
  • Do you know the types of content that tend to rank well and generate personal injury leads?
  • Do you (or does anyone at your firm) have the time, interest, and ability to consistently research and write quality content for your firm’s website?

If your answer to any of these questions is “No,” then you will likely benefit from working with a team of professional personal injury law content writers. At Smart Content, we can help you make an informed decision; and, once you decide to move forward, we can develop and execute a custom-tailored content marketing strategy designed to help your firm get more clients on an ongoing basis.

3 Key Benefits of Organic SEO and Professional Legal Content Writing for Personal Injury Law Firms

What can (and should) you expect when you choose us to write website content for your personal injury law firm? While we cannot make any guarantees (nor can any other digital marketing agency), our legal content writing for personal injury law firms has consistently proven to:

Learn about our experience with legal content writing for personal injury law firms.1. Increase Relevant Website Traffic

We focus on increasing relevant website traffic for personal injury law firms. Too often, digital marketing agencies focus on generating traffic, period. We know that not all traffic is valuable to your firm, and we focus specifically on attracting visitors who are in need of personal injury representation.

2. Increase Website Visitor Inquiries

By strategically focusing our efforts and writing compelling personal injury website content, we help increase our clients’ website visitor inquiries. That’s the whole point, after all. With more relevant inquiries, you’ll have more opportunities to turn prospects into clients.

3. Generate a Positive Return on Investment (ROI)

In the end, what we do is all about generating a positive ROI. If you get more clients because of what we do, then our relationship will be more than worthwhile. We are confident in our abilities, and we wouldn’t expect our clients to stick with us if we weren’t delivering measurable results.

FAQs: Hiring a Legal Content Writer for Your Personal Injury Law Firm

How many pages should a personal injury law firm website have?

The answer to this question depends on several factors. What types of personal injury cases does your firm handle? How many lawyers are at your firm? How competitive are the organic search rankings for your target keywords? How important is organic SEO to your firm’s overall marketing strategy? These are just a small sampling of the types of questions we will consider when developing our content strategy for your personal injury law firm.

How many articles should personal injury law firms publish monthly for organic SEO?

The answer to this question also depends on the competition in your target market (or markets). In large cities, personal injury law firms may need to publish long-form articles weekly—and perhaps multiple times per week—to outrank their competition. In smaller markets, there is generally less competition, so less content will generally be necessary. When you choose to work with Smart Content, our SEO Director will perform a detailed competitive analysis to assess your firm’s needs, and then we can adjust your firm’s strategy (and content volume) as necessary on an ongoing basis.

Can I target multiple cities with my personal injury law firm’s organic SEO strategy?

Yes, it is possible to target multiple cities with your personal injury law firm’s organic SEO strategy. We have extensive experience targeting multiple geographic areas for personal injury law firms, and we can use this experience to develop and execute a custom-tailored strategy for your firm.

How can I get my personal injury law firm to the top of Google’s search results?

Getting your personal injury law firm to the top of Google’s search results requires a multi-faceted approach centered around an effective organic SEO strategy and professionally written personal injury content. In addition to writing personal injury website content and blog articles, we also use off-site content and a variety of other white-hat tools and tactics to help our clients rank as high as possible.

How much does it cost to hire our professional personal injury law content writers?

At Smart Content, we charge flat rates for both website content buildouts and our custom-tailored monthly content plans. Despite our professional approach and experience, our low overhead allows us to charge rates that are more than competitive with most law firm digital marketing agencies. We’ll give you a quote before we get started, and then you can make an informed decision about whether to move forward.

Get Started with a Professional Personal Injury Content Writer at Smart Content

If you are interested in our professional organic SEO services and legal content writing for personal injury law firms, we encourage you to get in touch. Please contact us online to get started today.